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SPEC Design Start a project
SPECDesign Adigitalstudio
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SPEC Design Start a project

Websites designed to make your business stand out.

Custom websites for studios, trades, and small businesses. Look professional, show your work, and get more inquiries.

Sol y Canela Coffee
Aldworth & Co
Elevate Interiors
Limitless Engraving
Est. 2026 Strategy. Design. Development. Holland · Phoenix
Services

Three ways to work together.

01 A new site From scratch: structure, copy, design, build, launch. Get a quote → 02 A rebuild Keep what works, rebuild the rest. Get a quote → 03 Care Updates, edits, and hosting handled every month. Get a quote →
Portfolio

Recent work.

Drag → 01 / 05
Process

A simple, clear process.

01 Conversation

We talk about the business, the audience, and what the site has to do.

02 Structure

Pages, order, and words first, before anything gets designed.

03 Design

Type, color, and photography chosen to fit you, not a template.

04 Launch and Support

Built, tested, handed over, and looked after if you want it.

Process · in motion
01 Conversation Notes, not layouts
02 Structure Plan and order
03 Design Type, color, weight
04 Launch and Support Live and looked after
untitled
Discovery call · 30 min Hotel Verano We open in the spring and nobody knows we exist yet. No site, no bookings. SPEC Who are you trying to reach first? Hotel Verano Travellers planning next summer, on their phone, months ahead. They need to fall for the place. SPEC Then we lead with a full-screen view, keep the hotel name centered, and make booking easy to find. Brief agreed → plan the page
FULL-BLEED HOTEL PHOTOGRAPH
ROOMS   —   DINING
HOTEL
VERANO
COSTA BRAVA
BOOK YOUR STAY →
COSTA BRAVA A quiet oasis
above the harbour. Timeless comfort, breathtaking views,
and the simple pleasures of the Mediterranean.
Hotel Verano final website: sunset over Costa Brava, centered hotel wordmark, Rooms and Dining navigation, Book your stay button, and A quiet oasis above the harbour headline.
Listening
Contact

Let’sbuildthegoodversion.

Tell me what the site has to do and I’ll tell you what it takes. All mapped out or still just a hunch, either is fine.

Based in Holland, MI · Phoenix, AZ
Send a message
Replies within two business days
01 A reply

Within two business days, from me.

02 A call

Half an hour on what the site has to do.

03 A proposal

Scope, price, and dates in writing.

SPEC Design Holland, MI · Phoenix, AZ © 2026